Sep
27
2010
We’re finalising details of a rather special event to be held in Truro in December for high-growth entrepreneurial companies based in Cornwall (apologies to anyone unlucky enough not to live here!) The event will focus on how these companies can put together a market-led strategy to secure their future growth ambitions. We’re putting together a truly world-class panels of experts both on strategy development and the financing of high-growth companies. It promises to be a unique and incredibly valuable event for entrepreneurial businesses throughout the Duchy. We’ll publish the full details during the next couple of weeks.
Sep
13
2010
The newly created Google Instant is one of the most significant changes to how the search engine helps us access information on the internet in recent years. Google Instant will speed up searches by an average of 2 - 5 seconds - quite a difference by anyone’s reckoning. This means those of us who run any type of search campaign could see a shift in the results generated - but not even google is sure just what sort of impact this new development is going to have on their own Adwords service. The CIM’s own digital marketing expert Daniel Rowles has taken a close look at how this faster service will impact on Pay Per Click (PPC) campaigns, always a popular marketing tools for small to medium-sized businesses with limited marketing funds. To find out more, click here.