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	<title>Comments on: How cutting advertising spend could help marketing budgets</title>
	<link>http://www.blog.totalmarketingsolutions.co.uk/2008/11/05/how-cutting-advertising-spend-could-help-marketing-budgets/</link>
	<description>Total Marketing Solutions is a specialist marketing consultancy whose purpose is to help the owners of small and medium sized companies achieve their business objectives for growth in sales and profitability. In short, we help business owners deliver results</description>
	<pubDate>Wed, 08 Feb 2012 00:09:46 +0000</pubDate>
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		<title>By: Your Publicity To You &#187; Blog Archive &#187; How cutting advertising spend could help marketing budgets</title>
		<link>http://www.blog.totalmarketingsolutions.co.uk/2008/11/05/how-cutting-advertising-spend-could-help-marketing-budgets/#comment-261</link>
		<author>Your Publicity To You &#187; Blog Archive &#187; How cutting advertising spend could help marketing budgets</author>
		<pubDate>Thu, 27 Nov 2008 06:28:16 +0000</pubDate>
		<guid>http://www.blog.totalmarketingsolutions.co.uk/2008/11/05/how-cutting-advertising-spend-could-help-marketing-budgets/#comment-261</guid>
		<description>[...] bodonnell wrote an interesting post today onHow cutting advertising spend could help marketing budgetsHere&#8217;s a quick excerptOne of the never-ending jobs of a marketing consultant is to reassure clients that marketing is more that just advertising. Given that so many marketing directors are investing in customer marketing and loyalty marketing, the message is &#8230; [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] bodonnell wrote an interesting post today onHow cutting advertising spend could help marketing budgetsHere&#8217;s a quick excerptOne of the never-ending jobs of a marketing consultant is to reassure clients that marketing is more that just advertising. Given that so many marketing directors are investing in customer marketing and loyalty marketing, the message is &#8230; [&#8230;]</p>
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		<title>By: Allen Taylor</title>
		<link>http://www.blog.totalmarketingsolutions.co.uk/2008/11/05/how-cutting-advertising-spend-could-help-marketing-budgets/#comment-254</link>
		<author>Allen Taylor</author>
		<pubDate>Wed, 05 Nov 2008 15:01:41 +0000</pubDate>
		<guid>http://www.blog.totalmarketingsolutions.co.uk/2008/11/05/how-cutting-advertising-spend-could-help-marketing-budgets/#comment-254</guid>
		<description>Nice writing.  You are on my RSS reader now so I can read more from you down the road.

Allen Taylor</description>
		<content:encoded><![CDATA[<p>Nice writing.  You are on my RSS reader now so I can read more from you down the road.</p>
<p>Allen Taylor</p>
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