http://www.blog.totalmarketingsolutions.co.uk/2008/05/12/why-greenwash-wont-work/ Total Marketing Solutions is a specialist marketing consultancy whose purpose is to help the owners of small and medium sized companies achieve their business objectives for growth in sales and profitability. In short, we help business owners deliver results Tue, 06 Jan 2009 22:38:30 +0000 http://wordpress.org/?v=2.2.1 http://www.blog.totalmarketingsolutions.co.uk/2008/05/12/why-greenwash-wont-work/#comment-209 admin Wed, 16 Jul 2008 08:38:20 +0000 http://www.blog.totalmarketingsolutions.co.uk/2008/05/12/why-greenwash-wont-work/#comment-209 good point well made - the real concern here for me is that if BT are so worried about being green why is are they using 'huge 4x4 trucks' - I wonder just how much time that vehicle spends off-road where it might need those sexy 4x4 capabilities???? good point well made - the real concern here for me is that if BT are so worried about being green why is are they using ‘huge 4×4 trucks’ - I wonder just how much time that vehicle spends off-road where it might need those sexy 4×4 capabilities????

]]> http://www.blog.totalmarketingsolutions.co.uk/2008/05/12/why-greenwash-wont-work/#comment-207 Louise Kenna Tue, 15 Jul 2008 15:23:54 +0000 http://www.blog.totalmarketingsolutions.co.uk/2008/05/12/why-greenwash-wont-work/#comment-207 Greenwash is so apt. I drove into work this morning behind an huge 4x4 truck branded in BT colours with a GREEN sticker on the back saying 'In order to reduce environmental impact this vehicle is limited to 70 mph' - and there was me thinking the law of the land limited driving speeds to 70 mph!!! Greenwash is so apt.
I drove into work this morning behind an huge 4×4 truck branded in BT colours with a GREEN sticker on the back saying ‘In order to reduce environmental impact this vehicle is limited to 70 mph’ - and there was me thinking the law of the land limited driving speeds to 70 mph!!!

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